State of AI Apps Report 2025 is Live!
"Sensor Tower has helped us to streamline our ASO workflow and identify opportunities for organic growth. Over two months, our partnership with Sensor Tower has helped Breathwrk grow 15%!"
Sensor Tower’s comprehensive app store optimization toolkit rates keywords by effectiveness, demonstrating their impact on downloads as well as their overall difficulty for ranking. Uncover the most effective keywords, or leverage Sensor Tower’s Keyword Research to predict the results of ranking for a certain keyword. Plus, easily localize top-performing keywords to attract a global audience and enter new markets.
Track competitor app store optimization strategies over time directly in Sensor Tower to stay in-the-know about lighting-fast organic user acquisition trends, and adjust keywords to stay on top of search results and attract installs. Plus, with Sensor Tower’s CSV support, dive deep into a rival’s ASO data to understand where they are investing in UA, and develop strategies to counter their market effectiveness with organic or paid UA measures.
Benchmark against your competitors by comparing revenue, downloads, and purchases across similar games. Time series data empowers you to identify games’ changes in strategy and pricing that spark renewed interest and activity. Compare daily active users and revenue estimates, and look at different games’ monetization strategies to identify how you can best position your game for growth and player engagement.
Invest in the areas most effective for UA
Stay ahead of ASO trends and top store search results
Know when and how to deploy paid search
When it comes to RMNs, Amazon remains in a class by itself. Our H1 2025 Amazon Retail Media Report, details Amazon’s dominance and the strategies top Amazon RMN advertisers use to get ahead.
Our PC/Console Gaming Index takes cutting edge data on downloads, revenue, ad dollars, and more — and turns it into intuitive charts and insights that you can use to shape your strategy. From the publishers winning over audiences to the regions driving the most growth, this report is a must-read for devs and marketers alike.